Furniture & Lifestyle
3D Product Configurator for Ligne Roset
Ligne Roset, the iconic French furniture and lifestyle brand, partnered with Konfigear to deliver a cutting-edge 3D Product Configurator that redefined how customers interact with premium furniture online. The new system allows customers to customize sofas, tables, and accessories with real-time 3D visualization, material selection, and instant pricing — creating an immersive digital experience that blends artistry with innovation.
| Company | Ligne Roset |
| Location | France |
| Size | 500+ employees |
| Segment | B2C / Luxury Retail |
| Contact Person | Digital Innovation Team |
| Designation | Customer Experience Division |
The Story of Ligne Roset
Ligne Roset is a symbol of contemporary French luxury design. Known for its collaborations with world-renowned designers, the brand combines artistic expression with craftsmanship. Seeking to extend their refined in-store experience to the digital world, Ligne Roset turned to Konfigear to create a seamless and immersive online furniture customization platform.
The Product
Ligne Roset’s catalog includes an extensive range of designer furniture — from sofas and armchairs to dining tables and rugs. Each piece can be configured in various dimensions, materials, and finishes, reflecting the brand’s ethos of personalization and modern elegance.
The Challenge
Ligne Roset needed a 3D configurator that could handle the complexity of its product lines while maintaining a premium visual and user experience. Customers needed a way to design, visualize, and customize products online with the same level of precision as an in-store consultation.
“Our goal was to merge our brand’s luxury aesthetic with a highly functional digital configurator — one that empowers customers to visualize their own combinations while preserving the Ligne Roset design DNA.”
Ligne Roset Digital Team
Innovation & Customer Experience
The Solution: Konfigear’s 3D Product Configurator
Konfigear developed a custom 3D product configurator tailored to Ligne Roset’s brand experience. The solution brought together high-fidelity 3D rendering, an intuitive design interface, and real-time integration with their Broomly-based platform.
- Accurate, high-resolution 3D modeling of Ligne Roset furniture collections
- Optimized model performance for fast web rendering and responsive interaction
- Seamless integration with Ligne Roset’s Broomly platform for unified UX
- Automated quote and pricing calculations for custom configurations
- Integrated sample ordering system for material verification before purchase
The Results
The implementation of Konfigear’s 3D Product Configurator significantly enhanced Ligne Roset’s digital engagement and sales workflow. Customers could now interact with furniture in real time, exploring materials, textures, and dimensions effortlessly.
- Increased online revenue through higher engagement and conversion
- Faster quote generation and reduced manual input errors
- Enhanced customer satisfaction through immersive 3D visualization
- Improved operational efficiency across sales and production teams
“The configurator made our digital catalog truly interactive. Customers no longer just browse — they design, visualize, and fall in love with their creations before purchasing.”
Ligne Roset Sales Division
Looking Ahead
With the 3D Configurator now at the core of its digital strategy, Ligne Roset continues to innovate in the intersection of art, technology, and craftsmanship. The brand plans to expand the configurator’s functionality to other product categories and regional websites, reinforcing its leadership in digital luxury furniture retail.
Features Used
- 3D product visualization
- Material and finish customization
- Real-time pricing updates
- Sample ordering integration
- Automated quote generation
- eCommerce and ERP integration
Want to see how 3D could work for your business?
Sign up today to get started with our 3D configurator and enable customers to visualize and customize products in real-time.
0x increase in productivity
0% revenue growth
0% faster sales